NOVO NORDISK

CLINICAL TRIAL CAMPAIGN

Novo Nordisk needed to recruit likely participants for their clinical trials.

So how do you encourage volunteers when their eligibility and the specifics of the trial cannot be disclosed until they agree to take part?


 

The promise of the premium service and benefits the trial volunteers would receive were demonstrated across a series of ads through the very clear and direct messaging which supported the impactful and metaphorical photography.

Thanks for visiting.

To contact us directly, please use the details below.

 

Louis Loizou / Art / +44 (0)7870 638 903  louis_loizou@mac.com

Das Petrou / Copy / +44 (0)7989 387 824  daspetrou@me.com