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energizer
THE BATTLE OF THE BUNNIES
Energizer has an amusing pink toy bunny as a mascot.
Duracell has an amusing pink toy bunny as a mascot.
For customers, it's a bit confusing.
Our task was to clearly define a distinct personality and tone of voice for the Energizer one.
Brought to life in this suite of executions.
INNOVATION AND TECHNOLOGY
FUNCTIONAL SUPERIORITY
DEVICES
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